Welcome

Welcome to Off the Rail, the new blog brought to you by the great minds at tba (the becher agency), a leading public relations and advertising firm in Roanoke, Va.

Our cool office is located in a former warehouse hard by the railroad tracks. With an open floor plan, wood floors, brick walls and exposed beams, the place inspires us every day to provide our clients with strategy, creativity and results.

Plus it’s fun to watch the freight trains rumble by as commerce makes its way to and fro.

Which brings us to our blog’s name. You see, we’re all about being a bit different – taking a new approach, offering new ideas, plodding a unique path. Like being off the rail. But in a good way.

With this blog, written by different members of our team every week, we hope to educate, inform and inspire with helpful tips, valuable insight and astute observations to help your business or organization communicate more effectively to any audience.

From time to time we’ll even chime in about life on the other side of the tracks.

So please check back often or subscribe to our feed here.

For now, we gotta go – a train is coming.